No lock-in contracts.
Measurable Results
Clear Reporting
Traditional SEO focuses on rankings and links. Generative Engine Optimisation (GEO) focuses on how AI systems understand, trust, and recommend your brand.
We optimise your content, structure, and entities so large language models like Google AI Overviews, ChatGPT, and Gemini can confidently surface your business in summaries, answers, and recommendations – not just search results.
Ideal for companies preparing for Google AI Overviews, conversational search, and the next evolution of search results and discovery.
AI-powered results summarise, filter, and decide what users see. If your brand isn’t understood clearly, it’s simply left out of the conversation.
Generative engines don’t rank pages the same way search engines do. They prioritise clarity, consistency, and authority across topics - not just optimisation signals.
People now search in full sentences, follow-ups, and conversations. Brands optimised for fragments and keywords struggle to appear in these responses.
Discovery is happening earlier - inside summaries, comparisons, and recommendations. GEO helps position your brand before users ever reach a website.
I’d been looking for a good company to help with digital marketing for my business, and came across these guys over 4 years ago. I’m still with them. Their knowledge of SEO, website diagnostics and development and Google Ads has taken my business to another level. Caleb and Mauricio really know their stuff. I highly recommend them and have already started telling other business owners they need these guys. I’ll definitely be keeping them on for years to come. Thanks, both!
I have had the pleasure of working with Mauricio and Caleb over the past three months, and I must express my utmost satisfaction with the outstanding SEO results they have delivered. Thanks to their expertise, we are now ranking number 1 for several keywords. I highly recommend their services to anyone seeking top-notch SEO solutions on Google. The level of professionalism and effectiveness they bring to the table is truly commendable.
Caleb and Mauricio are incredibly helpful and knowledgeable, always available to help and answer my questions. We've experienced significant growth with Google Ads since working with them. They explain each strategy they implement and offer guidance on industry best practices. I highly recommend this digital marketing agency. Thank you!
I can't recommend Mauricio enough. My Google Ad's were floundering, so I asked Mauricio to review and manage my account. He did an extremely thorough review, and proposed a new campaign set-up that has since been bringing in lots of traffic and conversions. He is very quick on turn-around time, very knowledgeable and open to any questions or suggestions I have. Highly recommend.
These guys really do treat your business like their own. Caleb and Mauricio have fantastic communication skills and are always available when you need them most. They have been totally committed to making sure every angle is covered and optimised on my website looking at all aspects and opportunities possible to grow my business. They are also my "IT " heros. I highly recommend giving them a go no matter how big or small your digital needs are. I have no doubt they will be able to help you.
No long-term lock-ins or surprise costs. Our work runs month-to-month, with progress earned through results, transparency, and consistent delivery; not fine print.
Generative search isn’t static. We adapt strategies as models, interfaces, and behaviours shift.
AI visibility is harder to “see” than rankings. We clearly explain what’s being optimised, why it matters, and how your brand is being interpreted across AI systems.
AI search is evolving fast, and most advice online is speculative. We test, validate, and document what actually improves AI visibility.
We’ve outlined the most FAQs.
Generative Engine Optimisation focuses on how AI systems like Google AI Overviews, ChatGPT, and Gemini understand, summarise, and recommend information. Instead of ranking pages, GEO helps position your brand as a trusted source that AI uses when generating answers.
Traditional SEO is built around rankings, keywords, and links. GEO focuses on clarity, context, and authority so AI models can confidently reference your brand in summaries, explanations, and recommendations – even when users never click a website.
AI visibility shows up inside AI-generated answers, comparisons, overviews, and conversational responses. This can happen in Google AI Overviews, voice search, chat-based tools, and recommendation-style results.
Not in the same way. Instead of keyword positions, we monitor AI visibility signals such as citations, brand mentions, query alignment, and how consistently your brand appears in AI-generated outputs.
GEO works best for brands that rely on trust, explanation, comparison, or education – including service businesses, B2B, ecommerce brands, and companies operating in competitive or high-consideration markets.
AI is changing how customers discover brands. We help businesses adapt early by optimising their content and authority for generative search before visibility drops and competitors catch up.
