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A data-led marketing partner designed to grow your business with compounding results. From strategy to execution, we offer end-to-end services, providing everything your business needs for success.
See further grow faster
A data-led marketing partner designed to grow your business with compounding results. From strategy to execution, we offer end-to-end services, providing everything your business needs for success.
Digital Marketing Agency
AVG. 43% increase in conversion rates within 12 months
01/06
10+
Years experience
95%
Client retention rate
90%
Campaign success rate
100%
Project success rate
35,000+
Conversions gained
75,000+
Impressions made
We bring paid media, search, and web performance together under one marketing strategy so everything is connected and growth keeps building.
Campaigns are based in proper tracking, attribution, and intent-led strategy. Decisions are backed by real data, performance measured against what actually matters, and results you can see in the numbers.
Campaigns are based in proper tracking, attribution, and intent-led strategy. Decisions are backed by real data, performance measured against what actually matters, and results you can see in the numbers.
Start a project
Built on trust.
Proven in results.
More enquiries from Google Ads, at a lower cost. We helped an electrician grow monthly form submissions from 7 to 20 and triple phone calls through focused campaigns, improved landing pages and smarter budget allocation.
COST PER CONVERSION
43% LOWER
PHONE CALLS
3× THE CALLS
electrician-google-ads
Making industrial expertise visible in AI search. We helped Minetek earn 27,700 AI citations and attract 496 sessions from ChatGPT, with 12 tracked conversions, alongside growth in Google organic visibility and enquiries.
AI CITATIONS
27,700
CHATGPT CONVERSIONS
12 TRACKED
minetek
Turning Facebook Ads into measurable enquiries. We helped an arborist generate 90 leads in three months at an average of NZ$36.64 each through lead-focused campaigns, instant forms and website conversion tracking.
LEADS GENERATED
90 IN THREE MONTHS
AVERAGE COST PER LEAD
NZ$36.64
arborist-facebook-ads
Making financial expertise easier to find. We helped a financial educator grow monthly Google impressions from 3,800 to more than 22,000 and increase ranking keywords from 14 to 56 in six months.
SEARCH VISIBILITY
5.7X GROWTH
RANKING KEYWORDS
14 → 56
seo-organic-clicks-increase
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services
✱
AI SEO
We get your business recommended in ChatGPT, Google's AI Mode, Gemini, Perplexity and Claude. That means strengthening how AI tools understand your brand, earning citations from the sources they trust, and tracking where you show up. For Minetek, that meant 27,700 AI citations and 12 tracked conversions from ChatGPT.
chatgpt
GOOGLE’S AI MODE
PERPLEXITY
GEMINI
ANSWER ENGINE OPTIMISATION
Claude
Web Design & Development
We build scalable, high-performance websites focused on speed, structure, and user experience across all devices.
WordPress
Elementor
Shopify
Squarespace
wix
Google Ads
Plan, launch, and optimise high-intent Google Ads campaigns designed to drive qualified traffic and conversions.
Enhanced Conversion
Shopping, PMAX, Search
Keyword research
Analytics
reporting
Facebook & Instagram Ads (Meta)
We manage full-funnel Meta Ads campaigns focused on targeting, creative testing, and scalable performance. Facebook and Instagram.
Conversion API
Advantage+
strategy
Market research
social reform
Search Engine Optimisation
We grow organic traffic by aligning technical SEO, content, and search intent with business goals.
Keyword research
Backlinking
SEO content
local seo
technical seo
I came to Impacto after my website had sat for a while and had been left on complacency mode by my old marketing agency, nothing happening and plenty of reasons why nothing was happening. Caleb had a good look, gave me a series of things that needed to be done, but also offered a total rebuild of the site to freshen it up and bring it up to today's requirements. We went with the rebuild, then we started the ads. We are now getting leads that are for the services that we offer. I'm having regular communication with the team refining what they are doing, giving me better and better results. Thanks Caleb and Impacto, I wish I'd found you earlier.
Michael Silverstein
I have been extremely happy with the service provided by Caleb and Mauricio. They are professional, proactive, and prompt at communication. They have grown my business substantially and I would have no hesitation to recommend them!
Claire Gray
The team at Impacto have been a strong partner supporting our SEO strategy. They combine solid technical knowledge with practical recommendations that our team can actually implement. Their insights have helped us strengthen our SEO foundations and identify opportunities to improve our organic visibility. The team are responsive, collaborative and easy to work with. I'd happily recommend Impacto to any organisation looking to improve their search performance.
Reshma Narayan
I've had an absolute pleasure working with Caleb and Mauricio. They are attentive, fast, and spot on. When you start a brand new business, the pressure is on, and for someone who has very little understanding of digital marketing and IT, having people like them on your side is a lifesaver. Thank you both again for all your hard work and patience with my many questions. Absolutely recommended to anyone who wants their website to perform with SEO and Google Ads.
Elena Kravchenko
I have only great things to say about the guys at Impacto, specifically Caleb and Mauricio. They always stay ahead of the curve and are proactive about reaching out to make sure everything is going well. I actually had a terrible experience with another marketing agency for one of my other businesses, and the difference is day and night. The gap in service, attitude, and knowledge was so noticeable that it opened my eyes. I realised I was just paying for glorified administration over there, instead of the real management I get with Impacto. They always give feedback on how to improve my operation to get the most out of their services and ads. 100% recommend.
Robert Demeter
Absolutely fantastic experience working with Caleb and Mauricio. I'm super glad we found them. We're an electrical and AC home services company based in Hawaii, and they helped us exponentially grow our online traffic by properly targeting our Google Ads campaign as well as optimizing our website for SEO. Their service and responsiveness is unparalleled. Highly recommend!
Archana G.
These guys really do treat your business like their own. Caleb and Mauricio have fantastic communication skills and are always available when you need them most. They have been totally committed to making sure every angle is covered and optimised on my website looking at all aspects and opportunities possible to grow my business. They are also my 'IT' heros. I highly recommend giving them a go no matter how big or small your digital needs are. I have no doubt they will be able to help you.
Bridget Liddell
I can't recommend Mauricio enough. My Google Ad's were floundering, so I asked Mauricio to review and manage my account. He did an extremely thorough review, and proposed a new campaign set-up that has since been bringing in lots of traffic and conversions. He is very quick on turn-around time, very knowledgeable and open to any questions or suggestions I have. Highly recommend.
Claire Solomon
Caleb and Mauricio are incredibly helpful and knowledgeable, always available to help and answer my questions. We've experienced significant growth with Google Ads since working with them. They explain each strategy they implement and offer guidance on industry best practices. I highly recommend this digital marketing agency. Thank you!
Kai Schaedlich
I have had the pleasure of working with Mauricio and Caleb over the past three months, and I must express my utmost satisfaction with the outstanding SEO results they have delivered. Thanks to their expertise, we are now ranking number 1 for several keywords. I highly recommend their services to anyone seeking top-notch SEO solutions on Google. The level of professionalism and effectiveness they bring to the table is truly commendable.
Lucia xiao
Mauricio and team have transformed our Google Ads and we're getting SQLs for the first time. They're easy to work with, do a thorough job and always look for ways we can improve. They know their stuff, are much better than other agencies we've tried and I highly recommend them.
Allana dell
Love working with these guys. For people who live in data, algorithms, code and other things that I have little knowledge in, they speak plain English, create content that is working for us and are very responsive and approachable. Highly recommend.
Scott
Tea Pea
I'd been looking for a good company to help with digital marketing for my business, and came across these guys over 4 years ago. I'm still with them. Their knowledge of SEO, website diagnostics and development and Google Ads has taken my business to another level. Caleb and Mauricio really know their stuff. I highly recommend them and have already started telling other business owners they need these guys. I'll definitely be keeping them on for years to come. Thanks, both!
Paul Davis
I came to Impacto after my website had sat for a while and had been left on complacency mode by my old marketing agency, nothing happening and plenty of reasons why nothing was happening. Caleb had a good look, gave me a series of things that needed to be done, but also offered a total rebuild of the site to freshen it up and bring it up to today's requirements. We went with the rebuild, then we started the ads. We are now getting leads that are for the services that we offer. I'm having regular communication with the team refining what they are doing, giving me better and better results. Thanks Caleb and Impacto, I wish I'd found you earlier.
Michael Silverstein
I have been extremely happy with the service provided by Caleb and Mauricio. They are professional, proactive, and prompt at communication. They have grown my business substantially and I would have no hesitation to recommend them!
Claire Gray
The team at Impacto have been a strong partner supporting our SEO strategy. They combine solid technical knowledge with practical recommendations that our team can actually implement. Their insights have helped us strengthen our SEO foundations and identify opportunities to improve our organic visibility. The team are responsive, collaborative and easy to work with. I'd happily recommend Impacto to any organisation looking to improve their search performance.
Reshma Narayan
I've had an absolute pleasure working with Caleb and Mauricio. They are attentive, fast, and spot on. When you start a brand new business, the pressure is on, and for someone who has very little understanding of digital marketing and IT, having people like them on your side is a lifesaver. Thank you both again for all your hard work and patience with my many questions. Absolutely recommended to anyone who wants their website to perform with SEO and Google Ads.
Elena Kravchenko
I have only great things to say about the guys at Impacto, specifically Caleb and Mauricio. They always stay ahead of the curve and are proactive about reaching out to make sure everything is going well. I actually had a terrible experience with another marketing agency for one of my other businesses, and the difference is day and night. The gap in service, attitude, and knowledge was so noticeable that it opened my eyes. I realised I was just paying for glorified administration over there, instead of the real management I get with Impacto. They always give feedback on how to improve my operation to get the most out of their services and ads. 100% recommend.
Robert Demeter
Absolutely fantastic experience working with Caleb and Mauricio. I'm super glad we found them. We're an electrical and AC home services company based in Hawaii, and they helped us exponentially grow our online traffic by properly targeting our Google Ads campaign as well as optimizing our website for SEO. Their service and responsiveness is unparalleled. Highly recommend!
Archana G.
These guys really do treat your business like their own. Caleb and Mauricio have fantastic communication skills and are always available when you need them most. They have been totally committed to making sure every angle is covered and optimised on my website looking at all aspects and opportunities possible to grow my business. They are also my 'IT' heros. I highly recommend giving them a go no matter how big or small your digital needs are. I have no doubt they will be able to help you.
Bridget Liddell
I can't recommend Mauricio enough. My Google Ad's were floundering, so I asked Mauricio to review and manage my account. He did an extremely thorough review, and proposed a new campaign set-up that has since been bringing in lots of traffic and conversions. He is very quick on turn-around time, very knowledgeable and open to any questions or suggestions I have. Highly recommend.
Claire Solomon
Caleb and Mauricio are incredibly helpful and knowledgeable, always available to help and answer my questions. We've experienced significant growth with Google Ads since working with them. They explain each strategy they implement and offer guidance on industry best practices. I highly recommend this digital marketing agency. Thank you!
Kai Schaedlich
I have had the pleasure of working with Mauricio and Caleb over the past three months, and I must express my utmost satisfaction with the outstanding SEO results they have delivered. Thanks to their expertise, we are now ranking number 1 for several keywords. I highly recommend their services to anyone seeking top-notch SEO solutions on Google. The level of professionalism and effectiveness they bring to the table is truly commendable.
Lucia xiao
Mauricio and team have transformed our Google Ads and we're getting SQLs for the first time. They're easy to work with, do a thorough job and always look for ways we can improve. They know their stuff, are much better than other agencies we've tried and I highly recommend them.
Allana dell
Love working with these guys. For people who live in data, algorithms, code and other things that I have little knowledge in, they speak plain English, create content that is working for us and are very responsive and approachable. Highly recommend.
Scott
Tea Pea
I'd been looking for a good company to help with digital marketing for my business, and came across these guys over 4 years ago. I'm still with them. Their knowledge of SEO, website diagnostics and development and Google Ads has taken my business to another level. Caleb and Mauricio really know their stuff. I highly recommend them and have already started telling other business owners they need these guys. I'll definitely be keeping them on for years to come. Thanks, both!
Paul Davis
average rating
Results worth talking about.
With a strong focus on strategy, performance, and execution, we build digital experiences that deliver real results. Just clear thinking, smart design, and measurable growth. We simplify the complex so your business can scale with confidence.
Let's work together
We optimise for the signals that actually drive growth.
Smarter decisions
We use AI to spot patterns in user behaviour, search intent, and performance data, then apply them everywhere.
01
clear positioning
Your brand stays consistently positioned across platforms, so it feels right wherever people find you.
02
intentional execution
We design campaigns around how people think and decide at each stage, not just treat all traffic the same.
03
channels in sync
Everything we do works across Google Search, paid media, websites, and AI discovery, so each channel supports the rest.
04
Our process
01/05
Tracking and data validation
Before anything launches, we make sure your data is correct. If the data is wrong, everything that follows is guesswork.
Let's work together
Great marketing starts with better thinking.
Other agencies
Focus on channels, not strategies
Optimises for traffic and impressions
Templated SEO and ad structures
Reporting recaps what happened
Ignores AI-driven market shift
Impacto
Business goals before channels
Optimises for leads, sales, and revenue
Search intent and buyer decisions
Reporting explains outcomes and next actions
Optimising for AI search and answer engines
FAQs
Do you optimise specifically for ChatGPT, Gemini, and Perplexity?
Yes, but not in isolation. We optimise the underlying signals those tools rely on. That includes clear topical authority, structured content, brand mentions, consistent positioning, and strong technical foundations. There is no shortcut; AI visibility comes from doing the fundamentals properly, at a higher standard.
What does “AI-driven marketing” actually mean at Impacto?
It means we optimise for how modern search really works. We align ads, SEO, content, and authority signals with how AI-powered search and answer engines interpret intent. That includes structuring content for AI answers, strengthening entity signals, and ensuring your brand is consistently positioned across search, reviews, and authoritative mentions. This is not automation for the sake of it. AI supports decisions. Strategy still leads.
What makes Impacto different from other digital marketing agencies in NZ?
Most agencies focus on channels. We focus on outcomes. Impacto is built around strategy, tracking, and execution that ties directly to revenue. That means proper conversion tracking, clear KPIs, and campaigns designed around how people actually search and decide, including how AI tools surface recommendations.
How do I get started with Impacto?
Just contact us for a free audit. We’ll review your needs and set up a strategy session to get things moving.
Can I cancel or pause my service anytime?
Yes, we offer flexible month-to-month contracts, so you can pause or adjust campaigns based on your needs.
Is Impacto suitable for small businesses?
Yes! We work with startups, local businesses, and growing brands, offering scalable strategies that fit your stage and goals.
Do you offer performance reports?
Absolutely. We provide detailed monthly reports with ad performance metrics, insights, and suggestions for future improvements.
How do you measure success across ads, SEO, and CRO?
We measure what moves the business. That usually includes leads, sales, cost per acquisition, return on ad spend, and conversion rates. We set this up properly from the start using GA4, Tag Manager, and platform-level reporting so decisions are based on real data.
How long before I see results?
Campaigns typically gain traction within 2–4 weeks, with measurable improvements in traffic, leads, or sales within 30–60 days. It does also depend on the channel.
- Google Ads can generate results quickly once tracking and structure are right
- SEO and AI visibility build over time as authority compounds
- CRO improvements can show gains as soon as traffic behaviour is analysed and tested
We are upfront about timelines and do not promise instant results where they are unrealistic.
Can you manage ads on multiple platforms?
Yes, we run and optimise campaigns across Google, Meta (Facebook/Instagram), LinkedIn, and other major ad networks.
What services does Impacto offer?
We provide ad planning, campaign management, SEO, PPC, social media ads, email marketing, content strategy, analytics reporting, and web development and design.
move your business
forward
Tell us where you are and where you want to go.
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